Prospects Buy When They See How Your Value Maps To Their Business Pain
According to Corporate Visions, 74% of buyers chose the company that was the first to add value.
Most technical solution providers stuggle with how to align their value to their prospects business pain for their prospects desired outcomes.
Your best prospects are searching for answers to their business pain. While on their quest, they see a plethora of technical "me" talk where the vendor only talks about what their product or service does.
Instead of talking about the features of your product, service, or platform, share your insights and expertise and talk about their desired outcomes.
When you strategically align your expertise and insights to how you add value to your prospects business AND you get to them at the very beginning of their buying journey, your odds of acquiring a new client or customer increase expotentially.
With 67% of the buyer’s journey is now done digitally (Sirius Decisions), and 69% of buyers are reporting they are not getting their needs met on the first call (Lead Forensics), it's no wonder simply by sharing expertise and positioning your solution as a value-add wins every time.
You already know how well your solution can add value to their business outcomes. Why not let your best prospects know by positioning your expertise and insights as a thought leader that has deep industry expertise.
Are you open to a preliminary discussion? If so, reach out by clicking on the button below and scheduling an initial, short discussion.